Personalized TV
- Allows me to create aggregated channels based on my passions
- Automatically recommends content based on my profile and behavior
- Allows the user to create and customize channels at will
- Make the service personalized therefore > Allow the user to view channels personalized by the user, his friends, computational models.
Friendly
- SMS User Experience for prepositioning
- My personalized channel is proposed based on behavior or specific requests
Made by SMS or web based configuration console.
- Use Mobile Device for keyboard based functionalities difficult on TV through remote (e.g. Forms)
Aggregative
- Makes all information truly available from different sources
- - On line Magazines
- - Wikipedia
- - Etc…
Social
- Integrated with social and communication engines
- - Not just Facebook
- - LastFM ( Everybody wants to listen to Music once in a while )
- - Flickr (Share pictures on your TV the Easy way)
Adaptive
- The system behavior changes based on usage behavior
- Strong adaptive distribution techniques for video delivery
- Enhance performance at peak
Lower cost of delivery
Benefits Chart
Key Concepts
- Personalization
- Hyper Aggregation
- Identity Management
- Comprehensive
- User Experience
- Prepositioning
- Ubiquity
- Social Media
- Context Awareness
Key Feature
- Personal Channel
- Companion Ads
- Bills/Banking, etc
- Relevancy
- SMS Interface
- Netflix Model
- Multichannel CMS-CDS
- Sharing
- Profile Enrichment
Key Benefits
- Increase Views & Target Ads
- Monetize OTT Network Traffic
- Monetize VAS (ID Brokerage)
- More lucrative AD Campaigns
- Engagement & Stickiness
- Low bandwidth reach
- Multi-Network-Multi-Device
- Viral distribution/Social Mktg
- Ambient Discovery
- Lowers cost & Improves performance